To clip or not to clip, that is the question!
I was recently asked, “Should I clip every coupon? What if I need it and I didn’t clip it?” When it comes right down to it, there are a lot of coupons out there. Knowing which ones to clip and keep involves some intuition and a bit of forethought.
When someone is first starting out couponing, here’s the guidance I offer: Think about the products you buy on a regular basis and determine how brand loyal you are. Must you *always* buy Pert shampoo + conditioner? Or are you flexible and willing to try a few other brands? Will the world come to an end if you don’t have Aquafresh toothpaste (evidently, that is exactly what will happen in my house according to my husband)? Are you dedicated to a particular brand of cereal, pasta, soda, canned tomatoes?
Think about your purchases in terms of these three categories:
- Brand Loyal - must purchase. Always clip these coupons.
- Not brand loyal - willing to try. Clip these if you are willing to try it out when it’s on sale.
- Luxury items - products you would buy or try if they were dirt cheap or free. Clip these and hold onto them with the expectation that you probably won’t use these coupons unless the deal is too good to pass up.
For example, I do not purchase the premium M&Ms. They’re a luxury for us so I just don’t buy them. But I clip the premium M&M coupons in hopes of seeing them on sale so I can work a deal to get them for free or close to free. For me, it’s worth the extra few seconds to clip the coupon and hold onto it.
A friend of mine clips every coupon - even for products she doesn’t use. Her feeling is that if she can get the product for free, she’ll give it to someone who can use it or will donate it. I applaud her determination and kind heart; I, on the other hand, can’t deal with the mental organization it takes so I just clip what I need.
Once you’ve started cutting coupons for a month or so, you’ll start to pick up on the trends - the types of products offered, the frequency, the amount of the discounts - and you’ll find your own clipping groove.




